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伊藤忠商事株式会社 / ITOCHU Corporation

総合商社の企業ブランディング広告

A comprehensive PR branding for ITOCHU Corporation. As its first phase, it expands from B2B to B2C communication publishing a cross-media message "Dear LIFE" in advertising, owned media, and social media.

Art Direction/Creative Direction/Advertising/Logo/TVCM & Movie

伊藤忠商事株式会社 / ITOCHU Corporation

総合商社プロデュースのSDGsスタジオの新聞広告

Creative art direction of newspaper ads as communication tool focusing on SDGs studio.

Art Direction/Creative Direction/Advertising/Logo

セイコーホールディングス株式会社 / SEIKO

時計メーカーの新聞広告「時の記念日2021」

Rather than focusing on the process of production and sales, the "enriching experience" connected by "people" the products offer is expressed from a sustainable perspective through the watch repairing and maintenance works of SEIKO TIME LABS.

Art Direction/Creative Direction/Advertising

株式会社Mobility Technologies / Mobility Technologies Co., Ltd.

TAXI Appのブランディング広告

A combination of further recognition of the cab app and the creation of a strong sense of success. This is a comprehensive communication design that connects the "real taxi" on the street and the "functionality as an app" with a new proposal.

Art Direction/Advertising/Movie & TVCM

セイコーホールディングス株式会社 / SEIKO

新しい年に向けた、時計メーカーの新聞広告

From a company that creates clocks and watches to a company that handles time. Time is not for the machine to tick away, but rather created by the accumulation of people's hearts and wishes. The people recalling their stories with the long and short hands of the clock and their silhouettes visualize the unseen "time."

Art Direction/Creative Direction/Advertising

伊藤忠商事株式会社 / ITOCHU Corporation

総合商社の企業ブランディング広告

A comprehensive PR branding for ITOCHU Corporation. As its first phase, it expands from B2B to B2C communication publishing a cross-media message "Dear LIFE" in advertising, owned media, and social media.

Art Direction/Creative Direction/Advertising/Logo/TVCM & Movie

伊藤忠商事株式会社 / ITOCHU Corporation

総合商社の企業ブランディング広告

A comprehensive PR branding for ITOCHU Corporation. As its first phase, it expands from B2B to B2C communication publishing a cross-media message "Dear LIFE" in advertising, owned media, and social media.

Art Direction/Creative Direction/Advertising/Logo/TVCM & Movie

セイコーホールディングス株式会社 / SEIKO

時計メーカーの新聞広告「時の記念日2020」

An advertising message "Stay Home, Stay Safe" after the state of emergency was lifted. The message asks the world to reexamine the new relationship between "time" and "human" under significantly different circumstances from how we used to spend time. The impressive design features a clock without hands.

Art Direction/Creative Direction/Advertising/Space

伊藤忠商事株式会社 / ITOCHU Corporation

緊急事態宣言明けの総合商社からのメッセージ

A message from a general lifestyle trading company to all consumers during the Stay Home period, especially essential workers, through the immediacy of newspaper media. With the Earth motif, the message is intensified through featuring figures that overcame challenges in the past.

Art Direction/Creative Direction/Advertising

北前船 / Kitamaesen Co., Ltd.

エンタテイメントの広告コミュニケーション

With more than 6,500 performances in 52 countries and regions worldwide, Taiko Performing Arts Ensemble "Kodo" takes on a new challenge in "Kodo x Robert Lepage <NOVA>", directed by the world-renowned director Robert Lepage. The performance was cancelled due to the COVID-19 outbreak. 

Art Direction/Creative Direction/Graphics/Advertising/Logo

サントリースピリッツ株式会社 / Suntory Spirits Ltd.

新しい価値のウイスキーブランドイメージ開発

Art direction for a new blended whisky introduced to the market in 2019. Non-verbal expressions were adopted for an innovative concept of the product blending the world's top five whiskeys. The key visual was developed with a new perspective, identifying itself with the Earth seen from space.

Art Direction/Advertising

ソースネクスト株式会社 / SOURCENEXT

AI翻訳機のブランディング広告「登場期」

Started with the highest priority on product character development to be advertised in a new market, this is a communication design for making a debut with prominence.

Art Direction/Advertising

本田技研工業 / HONDA

車メーカーの企業ブランディング広告

An integrated advertisement featuring power products with "engines" such as generators, lawn mowers, storage batteries, and outboard motors. It depicts various daily life scenes with such products in a catalog-like fashion as "things that empower us."

Art Direction/Advertising/Branding Design/Logo/TVCM & Movie

本田技研工業 / HONDA

車メーカーの企業ブランディング広告

Honda originates from a motorcycle business. Inspired by the “Winged Victory of Samotrace”, a wing mark is given a modern interpretation to be used as the key icon in graphics and videos to create an overall branding.

Art Direction/Advertising/Branding Design/Logo/TVCM & Movie

株式会社ネイチャーラボ / NatureLab. Co., Ltd.

ヘアケアブランドのブランディング広告

A product advertisement to create a new market category. Using verbal category regulation with visual ideas significantly different from existing product advertisements, it communicates in a consistent tone from OOH to store shelves.

Art Direction/Advertising/Branding Design/Movie & TVCM

本田技研工業 / HONDA

車メーカーの 企業ブランディング広告

The second version of "Go, Vantage Point". Inspired by HondaJet, a highly acclaimed innovative flight design product in the small jet market, the project aims to propose a new approach to the future of mobility and to promote the Honda brand.

Art Direction/ Advertising/Branding Design/Logo/TVCM & Movie

本田技研工業 / HONDA

車メーカーの企業ブランディング広告

A branding advertisement for the declining automobile industry targeting the next generation of consumers. The slogan "Go, Vantage Point (Take yourself out further, to the vantage point)" drives the communication design based on the revival of domestic CIVIC.

Art Direction/Advertising/Branding Design/Logo/TVCM & Movie

鼓童財団 / KODO

音楽フェスのブランディングデザイン

A rebranding design and associated visionary logo for creating new value for a music festival on Sado Island, organized by the Kodo, Taiko Performing Arts Ensemble.

Art Direction/Creative Direction/Graphics/Products & Package/Logo

株式会社ルミネ / LUMINE Co., Ltd.

旅の音や声を聴きながら食べるお弁当

Experiential makunouchi bento box filled with local specialties of the Mogami region of Yamagata Prefecture served with audio content. This project brings the journey to life through the sounds and voices of the people living in the area.

Art Direction/Creative Direction/Graphics/Products & Package/Logo/Web & App

株式会社ANOBAKA / ANOBAKA Co., Ltd.

VCのブランディングデザイン

A visualization of the company's positioning as a venture capital firm, advocating a comprehensive direction of a VC style with intention and an attitude towards society.

Art Direction/Branding Design/Logo/Web & App

冷泉小屋 / REISEN hutte

山小屋をUPDATE

An UPDATE project for conventional mountaineering (mountain lodge). The "vision" is symbolized as a co-creation platform with professionals from diverse sectors to expand the business scheme.

Art Direction/Creative Direction//Products & Package/Branding Design/Logo

株式会社 KEY pro / KEY pro INC.

映像制作会社のブランディングデザイン

A design to express the producer's vision and role in business society along with the company name, advocating a business style with originality.

Art Direction/Creative Direction /Products & Package/Branding Design/Logo

株式会社はたま / HATAMA INC.

プロデュース会社のブランディングデザイン

A design to express the producer's vision and role in business society along with the company name, advocating a business style with originality.

Art Direction/Products & Package/Branding Design/Logo

ファーストアカウンティング株式会社 / FAST ACCOUNTING Co., Ltd

AI経理システムのブランディングデザイン

A branding to make visible an invisible accounting tool by developing a series of robot characters. This is a comprehensive platform design that organizes functions by role and creates greater customer assurance and satisfaction.

Art Direction/Creative Direction/Branding Design/Logo

NHK / Japan Broadcasting Corporation

新しい寄付のデザイン

A planning for a TV program "Hajikko Revolution" on NHK, and participation as the originator in a discussion of alternative donations. The aim is to design a positive approach, involving both companies and individuals, differentiated from the conventional idea of donation.

Art Direction/Creative Direction/Advertising/Products & Package/Logo

株式会社Mobility Technologies / Mobility Technologies Co., Ltd.

TAXI Appのブランディング

An overall branding design for a taxi app with the largest share after the business integration of JapanTaxi and MOV app. The design is aimed to define the role and visibility of the next generation platform for the taxi business.

Art Direction/Branding Design/Logo

株式会社フィラディス / Firadis Ltd.

エントリーワインのブランディングデザイン

The more you know about wine, the better it tastes. It is designed to provide an opportunity to experience "how to face and learn from wine" while wine-tasting. The aim is to create a market with a consistent concept established for the storefront and communications from the consumer’s perspective.

Art Direction/Creative Direction/Products & Package/Logo

森ビル株式会社 / Mori Building Co., Ltd.,

カフェのトータルアートディレクション

Rethinking of the area branding concept of Mori Building through urban cafés and community spaces. Inspired by THE CORE of an apple, the design concept "Adam's apple" was adopted as a tool (place) of wisdom passed on to human being.

Art Direction/Products & Package/Branding Design/Logo/Space

株式会社ネイチャーラボ / NatureLab. Co., Ltd.

柔軟剤のブランディング広告

Seasonal advertising for a well-established fabric softener brand. The aim was to create a sense of seasonality and authenticity for the brand through in-store and traffic advertising.

Art Direction/Advertising

ウエルシアホールディングス株式会社 / Welcia Holdings Co., Ltd.

ドラッグストアのプライベートブランド

Strengthening the branding of the drugstore itself by shaping its private label. The goal was to elaborate the UPDATE from functioning as a "place" for distribution to a proposal-driven and determined "select drugstore."

Art Direction/Creative Direction/Graphics/Products & Package/Logo/Web & App

伊藤忠商事株式会社 / ITOCHU Corporation

総合商社のSDGs STUDIOのブランディング

A communications studio produced by ITOCHU Corporation focusing on the SDGs. It will be used as a space for medium-term PR strategies by various organizations including NGOs and NPOs, to disseminate information about their activities.

Art Direction/Creative Direction/Products & Package/Branding Design/Logo/Space

公益財団法人 鼓童文化財団 / Kodo Cultural Foundation

ローカルのコミュニケーションデザイン

A design for a locally-generated platform based on owned media to connect communities, cities, and the world. It adopts the vision of Kodo, a drum performing ensemble from Sado Island, and their scheme of connecting the world with the local performing arts and culture.

Art Direction/Creative Direction/Logo/Web & App

東日本旅客鉄道株式会社 / East Japan Railway Company

駅のためのミュニケーションデザイン

An update work associated with the development of Niigata Station as a major hub in the Sea of Japan region. A message for the future and a symbol was developed to connect the prefectural residents and the visitors, expressing the commitment to take on the challenge of new proposals.

Art Direction/Advertising/Branding Design/Logo

三井不動産株式会社 / Mitsui Fudosan Co., Ltd.

エリアマネージメントの視点からのデザイン

A communication design to activate a new relationship between the city of Nihonbashi and its people. This is a medium- to long-term project to update and share the vision of Nihonbashi, which has flourished as the gateway of the Gokaido (the five highways) during the Edo-era .

Art Direction/Branding Design/Logo/TVCM & Movie

ルミネ池袋 / LUMINE Ikebukuro

コロナ禍の新しいお買い物体験

The third project for the 10th anniversary of Lumine Ikebukuro. A new shopping experience with customers using audio contents is designed, where direct interaction with customers is difficult during the COVID-19 outbreak. This is an interactive shopping attraction that UPDATES customer service.

Art Direction/Creative Direction/Graphics/Advertising/Products & Package/Logo/Space/Web & App

日本財団 / The Nippon Foundation

アスリートのための社会貢献活動のデザイン

An integrated platform to support the second careers of athletes. The "H" in the HEROs symbol combines two different parts, representing the image of co-creation.

Art Direction/Package/Products/Branding Design/Logo

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