Because, WINE Series

知れば知るほど、ワインはおいしい。「ワインへの態度と学び」を飲み比べながら体験するデザイン設計。ユーザー視点で店頭、コミュニケーションまで一貫したコンセプトでマーケットの創出を念頭に置いている。

‍

Branding Design for Entry-Level Wines

The more you know about wine, the better it tastes. It is designed to provide an opportunity to experience "how to face and learn from wine" while wine-tasting. The aim is to create a market with a consistent concept established for the storefront and communications from the consumer’s perspective.

‍

http://www.because-wine.com